Download Free Latest Adobe AD0-E406 Questions and Answers

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To achieve your Adobe Target Business Practitioner Expert certification, you should pass AD0-E406 to get certified. There are 68 questions in real Adobe certification AD0-E406 exam, and you have 136 minutes to complete all the questions. The available language is English. The required passing score of AD0-E406 is 46 out of 68. The exam format is Multiple choice and Multiple select.

Test your knowledge with AD0-E406 practice test questions and compare your score to the verified answers to determine if you are prepared for the real exam questions. FreeTestShare 100% authentic AD0-E406 exam dumps cover 100% real exam questions and answers to help you pass the AD0-E406 exam fast! Here are free AD0-E406 exam questions with correct answers for you to test yourself! Get started now!

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1. An airline company wants to deliver different personalized offers for its desktop and mobile phone customers. An Adobe Target Business Practitioner must define target audience for this requirement.

Which audience criteria should be recommended for this activity?

Desktop audience rule: "Is Mobile Device = False" Mobile audience rule: "Is Mobile Device = True"

Desktop audience rule: "Is Mobile Device = False" Mobile audience rule: "Is Mobile Phone = True''

Desktop audience rule: "Is Mobile Device = True" Mobile audience rule: "Is Mobile Phone - True"

2. Three weeks after activation of an A/B activity with four experiences (A. 8, C. D} using Auto-allocate, it was observed that Experience C is receiving 1 % of traffic.

To speed up the process of determining a winner of the test, what is a best practice for an Adobe Target Business Practitioner to follow?

A. Do nothing. Auto-allocate will do this.

B. Deactivate the activity and create a new one with only

A. B, D experiences.

C. Switch the test to manual allocation and allocate 0% of traffic to Experience C.

3. The optimization team has deactivated a test and wants to analyze the results. After navigating to the reporting interface, they notice that they cannot see any data m the report. The team can confirm that the experiences were successfully delivered to users.

What is a likely cause of this problem?

When configuring the activity, the team selected the do not record data' setting.

The user does not have Editor access and therefore cannot view reports.

The incorrect environment (host group) is selected by default.

4. An A/B test was conducted to test different variations of copy on the homepage. During the analysis of the results, it was identified that different copy resonated better with different audiences.

Which activity type should an Adobe Target Business Practitioner recommend using to ensure that the most effective copy is displayed to the right audience?

Multivariate Test

Recommendations

Experience Targeting

5. What is the main purpose of the Preview functionality within the Visual Experience Composer when creating a Multivariate test activity?

To determine if the activity will get enough traffic providing a hypothetical duration, estimated visitors, and the typical conversion rate

To visualize the different combinations and decide which ones to include/exclude in the experiment

To visualize the different combinations and decide whether to use the Full Factional or Fractional Factorial algorithm for traffic allocation

6. An organization is tolling out a customer service chat that is available on the site Mondays through Fridays from 8:00 am to 5:00 pm. A lest will be conducted to determine how to optimize the link to the chat.

Which action enables an activity to be recurring every week during chat hours?

Set the time in the Duration section of Goals & Settings.

Create a rule for Time Frame in Audiences.

Set the time in the Page Delivery section in the Configure menu.

7. A marketing team of an online retail company wants to run an A/B test that serves a tailored experience to each visitor, based on their individual customer profile md the behavior of previous visitors with similar profiles.

Which traffic allocation option should be suggested for this scenario?

Auto-allocate

Auto-target

Manual allocation and later switch it to Auto-allocate

8. A team wants to run a test on a lead generation form. The test will analyze if reducing the number of form fields from 10 to 6 increases Product A newsletter signups. The KPI is newsletter sign-up form submits. While any lift is considered a win. if the team realizes a 10% or greater lift, they will immediately roll out these changes across all of their newsletter sign-up forms without additional testing.

Their current hypothesis is as follows: If we make it easier for our visitors to complete our Product A newsletter sign-ups by decreasing the number of form fields by 4. we will increase newsletter sign-ups by 10%.

How could this hypothesis be improved?

Be less specific with the result: the mam objective of the test is an increase in form completions, not a 10% lift.

Be less specific with the goal: do not list Product A because the team is hoping to implement this for all products.

Be less specific with the change: do not list the decrease in the exact number of form fields.

9. An A/B test has been running on a page with very high traffic for longer than the estimated duration as previously determined using the Sample Size Calculator. The confidence level is at 96%. However, the lift for the Experience B is very small, at just 0.6%.

What can be concluded for the test?

Experience B is the winner at just 0.6%.

The test needs to be repeated with a different Experience

The test needs more time to reach a conclusion.

10. An A/B test has been running for several weeks .

Which finding can be used to determine a winner?

A confidence level of 95% has been achieved, and the conditions in the Sample Size Calculator have been met.

There is a positive lift and the test duration has exceeded the expected time in the Sample Size Calculator.

The conversion rate for the test experience is greater than that of the control.

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11. When testing Experience B in an A/B Activity with a QA link, the analyst does not see the targeted content for Experience B .

What could be the reason?

The Activity is not live, so the QA link does not show content for Experience B, because the Activity is currently being edited.

The "Match Audience Rules to See Experiences" setting is enabled, and the analyst does not qualify for Experience

The Activity is live, so the QA link does not show content for Experience B, because it would invalidate reporting data.

12. HOTSPOT

Match the variable to the effect.

13. For which audience source is It possible to edit the audience definition within Adobe Target?

Adobe Target predefined audiences

Adobe Experience Cloud audiences

Adobe Target user-defined audiences

14. A company has been using Adobe Anal/tics for thtee years to monitor website Key Performance Indicators (KPI) and is now considering using Adobe Target to report on activities.

In which two cases should an Adobe Target Business Practitioner suggest utilizing Adobe Analytics as the reporting source for Target activities? (Choose two.)

If the existing Adobe Analytics implementation already collects all the required data

When it is mandatory to have a single source of data

If the main requirement is to be able to collect data in real-time

If an Adobe Target "clicked an element" success metric is required

15. Which two statements are true when describing Automated Personalization (Choose two.)

Target automatically users all Adobe Experience Cloud shared audience to build the personalization models.

A visit is eligible for a new experience upon each page view.

The model is always ‘’spending’’ a small fraction of traffic to continue learning.

The underlying models are re-built every hour using the latest visitor behavior data.

16. An organization ran a test with Adobe Anal/tics as a reporting source. The activity design further enhances a very popular filtering feature on their site. When carrying out an early analysis of the results, they noticed that it is not performing as well as expected.

What should they do to determine if this is due to novelty effect?

Find a metric that is impacted positively by the change, and make this the primary metric.

Segment the results by new and returning visitors, and compare their usage.

Alter the traffic distribution to reduce the volume of traffic to the underperforming experience.

17. A home improvement videos website has an advertising-supported revenue model. Videos begin with a sponsor's advertisement. The task is to administer a test on the home page to determine which experiences drive video engagement.

Based on this scenario, what is the most appropriate optimization goal for this test?

Bounce rate

Video views per visit

Site registration rate